Website Strategy | Content Planning | Local Business Tips
refined & rising
This is your creative workspace, where strategy meets momentum. Refined & Rising is built for bold brands, driven doers, and curious creators and business owners ready to grow — whether you're refining your message, launching your next big thing, or rising above the noise.
From content planning tips to local business insights and website wisdom, we break it down with clarity and real-world perspective. Our goal? To help you build with intention and rise with confidence.
the creators collection
Your inside look at how bold brands are built.
This is where raw ideas, marketing insights, and creative strategy come together to shape powerful narratives.
Unfiltered ideas, strategy deep-dives, and the thought process behind big brand moves.
refined media
Where bold work speaks for itself.
A showcase of stunning editorials, standout campaigns, and the impact of intentional storytelling with our clients.
A curated collection of client stories, strategic wins, and editorial highlights from brands on the rise.

Why Storytelling Is the Key to Successful Content Marketing

What "niching down" really means
If you’re confused, they’re confused. And like we’ve said before—if they’re confused, they’re gone.
Another one? You have about three seconds to hook them. The pressure’s real.

Refined Strategy, Real Results: How Our Agency Is Changing the Marketing Conversation
We dive right into the root of the issue and work on immediate repairs while taking steps toward long-term planning, scaling, and polishing brand messaging. In order to create a roadmap, you have to know where you're going.

Science-Backed Beauty: How Rachael’s Med Spa is Leading the Shift Toward Natural, Result-Driven Aesthetics
There's been a notable shift taking place in the the world of beauty and aesthetics. It's beyond traditional fixes and the girls at Rachael's Med Spa are aiming to be ahead of the curve.

Which platform is Right for Your Brand in 2025?
Not sure where your brand should show up in 2025? This no-fluff guide breaks down the major players—Instagram, TikTok, LinkedIn, and more—and helps you choose the right one based on your goals, content style, and audience.

A Seat at the Table: Inside Scoop of Burdick Blueberries June Tea Event
Agritourism continues its upward trajectory, offering new income opportunities for farms like Burdick’s. More people are craving immersive experiences—like picking fresh berries, mingling with goats, or savoring farm-to-table cuisine.

Content Creation Burnout is Real — Here's How to Avoid It as a Business Owner
Feeling drained by the pressure to constantly post, create, and stay relevant online? You’re not alone—and you’re not doing anything wrong.

Why Engagement Trumps Follower Count Every Time
In this post, we’re spilling the tea on why meaningful interaction > inflated numbers, how to actually spark engagement, and why Refined Media’s Social Media Audit might just be your new secret weapon. Let’s turn that quiet feed into a conversation starter, shall we?

Master the Perfect Industry Shoot
A successful industry photoshoot starts with a clear vision and a solid plan. First, define your goals—are you capturing images for your website, social media, or marketing materials? Think about the message you want to convey, whether it’s professionalism, innovation, or teamwork.

Your Brand is Your Business: Why It’s Time to Invest
Investing in your brand isn’t just about making things pretty; it’s about showing the world that you mean business and that you’ve got what it takes to stand out in a crowded market. So stop playing small—your brand deserves better, and so do you!

Read This Before You Book That Consultation!
Let’s face it, between running a business, juggling family life, and finding the extra hours in the day to sneak in some ‘me’ time- who has the mental bandwidth to process another to-do. That’s why we’ve put together this helpful little guide to make prepping for your upcoming consultation that much easier.

What Your Website Should Be Doing For Your Business.
We believe your website is more than just a digital presence—it’s the foundation for building trust, loyalty, and long-term customer relationships that keep your business thriving. How do you know that yours is serving you as they should?
“When we started thinking outside the box that’s when our conversations got bigger.”
Refined Media 716 is a powerhouse of creativity and business smarts, crafted by women who know the value of both. Woman-owned and woman-operated, we bring a fresh, confident voice to every project, blending professionalism with a sprinkle of you. Knowledgeable, expressive, and passionate about crafting impactful media, Refined Media 716 is here to elevate your brand, making it unforgettable and uniquely you.
Contact us.
Ready to make something amazing? Let’s get in touch! We’re here to bring your brand’s story to life with strategy, creativity, and a whole lot of fun.